Well&CoWell&Co
Built for wellness coaches

Everything your coaching practice needs,
in one intelligent platform.

Stop juggling spreadsheets, WhatsApp groups, and disconnected apps. Well&Co gives you a single hub to manage clients, assign plans, track progress, and let AI handle the follow-ups.

No credit card required · Free plan available · Setup in 5 minutes

A coach reviewing notes and client progress at a bright kitchen table
See it in action

Build a plan once, apply it to every client

Design a weekly menu template in minutes — every client on the program follows it automatically. Manage it all from your desktop or on the go.

Building a weekly meal plan template in Well&Co
Viewing a client's program menu on mobile

Sound familiar?

📱Chasing clients on WhatsApp for meal updates
📊Manually copying nutrition data between apps
Spending hours writing the same check-in messages
🗂️Losing track of who's following their plan
📸Clients sending meal photos you can't search or filter
🔄No single view of a client's full wellness picture

Well&Co was built to solve every one of these.

Platform features

Your complete coaching toolkit

Client management dashboard

See every active client in one view. Track their status, program progress, nutrition adherence, and activity streaks at a glance.

Real-time nutrition tracking

Clients log meals with photos and AI analysis. You see every entry instantly — macros, calories, ingredients, even the food photo.

Personalised day plans

Build daily meal and training plans tailored to each client. They see their plan the moment you publish it.

Activity & workout logging

Clients log workouts, steps, and burned calories. You get a full weekly view to spot under-training or over-training.

AI-powered follow-ups

Set it up once and Well&Co automatically sends personalised check-in messages to clients based on their recent data.

Built-in messaging

Communicate directly inside the platform. No more scattered WhatsApp threads — all client conversations in one organised place.

Instant notifications

Get notified the moment a client messages you, logs a meal, or completes their daily plan. Stay close without micromanaging.

Progress & analytics

Track streaks, calorie goals, macro splits, and water intake over time. See exactly which clients are thriving and who needs a nudge.

Secure & private

All client data is encrypted and access-controlled. Clients see only their own data; coaches see only their assigned clients.

Meet your AI agent

An assistant that actually knows your clients

Ask a question and it checks food logs, activity and progress for you. Ask it to take action — like logging a meal for a client — and it drafts the change for your approval.

Answers questions about any client instantly, pulled straight from their logs

Flags who missed a check-in or fell off track before you have to ask

Logs meals or updates plans for clients on request — nothing saves until you approve it

A coach relaxing on their couch, replying to a client on their phone
Well&Co AI assistant answering a question about a client's progress
Well&Co AI assistant drafting a meal for a client, ready for approval

Stay connected, wherever you are

How it works

Up and running in minutes, not days

1

Create your coach profile

Sign up, complete your profile, and configure which features you want to offer clients — nutrition, training, messaging, or all three.

2

Invite your clients

Send a coaching invite by email. Clients accept it with one tap and are immediately connected to your dashboard.

3

Assign personalised plans

Build daily meal and training plans in the planner. Publish them to individual clients or reuse templates across your roster.

4

Track, message, and grow

Monitor client progress in real time, use AI follow-ups to stay consistent, and spend your time actually coaching — not chasing data.

Your dashboard

Everything at a glance

Active clients, monthly revenue, messages, and sessions — one screen, always up to date.

Well&Co coach overview dashboard
Everything included

One platform, zero compromises

Every feature you need is included. No hidden upsells, no per-feature pricing.

Start for free
Unlimited client management
Nutrition & meal plan builder
Daily training plan editor
Real-time food log with photo & AI analysis
Built-in client–coach messaging
AI-automated check-in messages
Progress analytics & streak tracking
Water intake monitoring
Telegram group management
Team management for larger practices
Mobile-optimised for coaches on the go
Secure, GDPR-compliant data handling
Free to start

Try Well&Co before you scale

Every coach gets a free plan to manage up to 3 clients — full access to meal plans, progress tracking, and messaging. Upgrade only when your roster outgrows it.

3
Clients on the free plan
None
Credit card required
€29/mo
Paid plans start at
Start free

No credit card required

Ready to transform your coaching practice?

Join coaches who are saving hours every week and delivering better results for their clients.

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Free plan available · No credit card required